1Executive Privacy Summary (TL;DR)
We believe privacy policies should be straightforward and transparent. Here is what you need to know about Persistify:
We never sell, rent, or trade your study data, phone numbers, or notes to third-party advertisers.
Camera and app-usage telemetry for focus verification stays local and is never permanently archived.
Strictly adheres to India's data fiduciary standards, digital rights, and grievance resolution SLAs.
Request complete account and telemetry deletion anytime from your profile or via our privacy desk.
2Introduction & Data Controller
Persistify (“Persistify”, “we”, “our”, or “us”) operates the Persistify web and mobile applications, providing accountability, spaced repetition, study partner matching, and consistency tools for competitive examination aspirants (including NEET, JEE, UPSC, CA, CAT, and state exams).
Under the Digital Personal Data Protection (DPDP) Act, 2023 and the Information Technology Act, 2000, Persistify acts as the Data Fiduciary responsible for determining the purposes and means of processing your personal data.
Primary Contact: privacy@persistify.in | support@persistify.in
3Data We Collect & Collection Methods
We only collect data that is strictly necessary to enforce study commitment contracts, maintain streak records, and ensure fair study partner accountability:
A. Identity & Profile Information
- Full Name, Phone Number (for OTP authentication), and Email Address.
- Selected Competitive Exam target (e.g., NEET 2027, UPSC CSE 2026, JEE Advanced).
- Study Pledge text, target daily hours, avatar configuration, and cohort preference.
B. Session Telemetry & Verification Signals
- Timer duration, session start/end timestamps, and topic recall logs.
- App foreground/background events during active focus sessions (to detect prohibited phone pickups).
- Session status flags (Completed, Abandoned, Fine Deducted, Leave Utilized).
C. Financial & Wallet Ledger Information
- Security deposit records, fine deductions, and refund balances.
- Payment gateway transaction reference IDs (UTR numbers, Razorpay/UPI reference IDs).
- Note: We do NOT store your credit card CVV, net banking passwords, or UPI PINs. All financial transactions are processed by RBI-licensed payment aggregators.
4Purpose & Legal Basis for Processing
In compliance with Section 6 of the DPDP Act 2023, Persistify processes personal data only for lawful purposes supported by explicit user consent or contractual obligation:
| Processing Purpose | Data Used | Legal Ground (DPDP Act) |
|---|---|---|
| Enforcing 21-Day Pledge & Streaks | Session logs, timer timestamps, leave balances | Contractual Performance (Terms of Service) |
| Study Partner Matchmaking & Accountability | Exam group, target study hours, avatar, online status | Explicit User Consent |
| Spaced Repetition & Memory Resurfacing | Subject topics, revision ratings (Day 3, 7, 21) | Legitimate Educational Utility |
| Wallet Deposits & Refund Processing | Phone number, bank UPI handle, transaction UTR | Contractual Necessity & Statutory Compliance |
5Security & Encryption Standards
We implement comprehensive technical and organizational measures designed to protect student records:
All data in transit between your mobile app, browser, and our cloud servers is encrypted using modern 256-bit TLS protocols.
Databases and backups are encrypted at rest using industry-standard AES-256 with rotating key management.
Strictly audited least-privilege access controls ensure only authorized staff can assist with dispute resolutions.
Cloudflare Web Application Firewall (WAF), rate-limiting, and DDoS defense protect against abusive traffic.
6Third Parties & Subprocessors
We do not sell student data. We engage only trusted, ISO 27001 and SOC 2 certified subprocessors to deliver core platform services:
- Cloud Infrastructure: AWS Asia Pacific (Mumbai) & Cloudflare for secure compute and database hosting within Indian territorial boundaries.
- Payment Aggregators: RBI-licensed partners (e.g., Razorpay, Cashfree, PNB UPI) for deposit collection and wallet refunds.
- Transactional Notifications: SMS / WhatsApp OTP gateways solely for authentication codes and study partner alerts.
7Data Retention & Right to Erasure
We store your study records and consistency history as long as your account remains active. If you choose to delete your account:
- Your profile details, study partner linkages, and telemetry logs are permanently deleted within 14 business days.
- Financial transaction summaries are retained strictly for the duration mandated by Indian taxation and banking laws (typically 5–7 years).
- You can initiate account erasure directly from the app settings or by writing to
privacy@persistify.in.
8Your Rights as an Aspirant (Data Principal)
Under the DPDP Act 2023, you enjoy statutory rights regarding your personal information:
Request a structured summary of all study data, session logs, and fines on your record.
Rectify incomplete, inaccurate, or outdated exam goals and contact information.
Revoke permissions for peer study matching or optional notifications anytime.
Direct access to our dedicated Data Protection Officer for prompt resolution.
9Protection of Minor Aspirants (< 18 Years)
Many NEET and JEE aspirants are below 18 years of age. In compliance with Section 9 of the DPDP Act 2023:
- We do not undertake targeted advertising or behavioral tracking of minors.
- We do not process any data likely to cause harm to a student's physical or mental well-being.
- Parental or guardian supervision is encouraged for commitment pledges and study routines.
10Grievance Redressal & DPO Contact
For any questions, requests, or disputes concerning data privacy or this Policy, please contact our designated Grievance Officer: